Description: 

Travel and Tour Operations Management provides learners with an in-depth understanding of how travel agencies and tour operations function within the tourism industry. The course covers the planning, marketing, coordination, and delivery of tour packages and travel services. Students learn about the structure of travel agencies, itinerary design, costing, reservations, supplier relationships, and customer service. Emphasis is also placed on sustainable tourism practices, legal and ethical issues, and the use of technology in travel operations.

Objectives: 

  • Understand the organization and roles of travel and tour operators in the tourism sector.
  • Plan and develop tour packages, including logistics, pricing, and promotion.
  • Manage travel reservations, ticketing, and supplier coordination.
  • Analyze tourism markets and develop marketing strategies for travel products.
  • Apply knowledge of travel regulations, insurance, and ethical responsibilities.
  • Use modern booking systems and digital tools in travel management.
  • Promote sustainable and responsible tourism practices through tour design.

Learning Outcomes: 
  • Define key terms and functions within travel and tour operations.
  • Distinguish between types of tour operators and their business models.
  • Design customized travel itineraries and calculate tour costs.
  • Handle bookings, cancellations, and changes in travel arrangements efficiently.
  • Evaluate the importance of customer service and complaint resolution in travel businesses.
  • Apply legal and ethical standards in managing domestic and international tours.
  • Utilize technology for efficient travel planning, documentation, and communication.

Course Code: BLTH 2402

Credits: 10

Academic Year 2024-2025


The Tour Guiding Techniques course trains learners in the essential skills and professional conduct required to lead, inform, and entertain tourists. The course covers communication strategies, group management, cultural sensitivity, storytelling, emergency handling, and ethical behavior. It prepares students to plan itineraries, deliver commentary, handle client expectations, and represent destinations professionally. The course combines theory with practical fieldwork to produce confident, knowledgeable, and adaptable tour guides. 

Objectives: 

  • Understand the role and responsibilities of a professional tour guide.
  • Develop effective communication and presentation skills.
  • Learn how to prepare and conduct guided tours.
  • Manage group dynamics and difficult tourist behavior.
  • Apply safety, first aid, and emergency response techniques.
  • Foster cultural awareness and responsible tourism.
  • Master ethical standards and customer care in tour guiding.
Learning Outcomes:
  • Explain the functions and qualities of a successful tour guide.
  • Plan and deliver engaging and informative tours.
  • Adapt guiding style based on group type, size, and expectations.
  • Demonstrate confident public speaking and storytelling skills.
  • Handle logistical challenges, emergencies, and tourist complaints professionally.
  • Promote sustainable tourism and local culture respectfully.
  • Evaluate tour performance using feedback and self-assessment. 
Course Code: BLHT 2101 
Credits: 10 
Academic Year 2024-2025

An Entrepreneurship Development Skills course equips learners with the knowledge and abilities needed to start, manage, and grow a successful business. It covers essential topics like opportunity identification, business planning, financial management, marketing strategies, leadership, innovation, and risk management. The course emphasizes practical skills such as problem-solving, critical thinking, and decision-making, while fostering creativity, resilience, and a growth mindset. Through case studies, simulations, and real-world projects, participants gain hands-on experience and confidence to navigate entrepreneurial challenges and seize opportunities in dynamic markets.

Objectives: 

  • To develop an entrepreneurial mindset and innovative thinking.
  • To equip learners with the skills needed to identify business opportunities and create viable business plans.
  • To build competence in managing financial, marketing, and operational aspects of a business.
  • To enhance leadership, communication, and strategic decision-making skills.
  • To foster resilience, problem-solving abilities, and risk management strategies in business environments.
Learning Outcomes: 
  • Understand key concepts and principles of entrepreneurship and business development.
  • Identify and evaluate potential business opportunities and market needs.
  • Create a comprehensive business plan, including marketing, financial, and operational strategies.
  • Demonstrate effective leadership, teamwork, and communication in a business setting.
  • Apply critical thinking and problem-solving skills to overcome entrepreneurial challenges.
  • Exhibit an understanding of ethical, legal, and social responsibilities in entrepreneurship.


Academic Year 2024-2025

Lecturer: Prof. Callixte KABERA

📧: drCallixteKabera03@gmail.com


•A tour refers to a program that involves the movement of tourists from one point to another within the destination country or countries.
•Tour guide, the term does not have a definite definition. Some scholars use terms like tour manager, tour escort, tour leader, tour organizer and couriers to mean the same.
• However whatever the title given the work of tour guides is the same.
•Different countries use different names like in Europe guides are called tour managers while in the U.S.A  formerly were called tour guides but now tour managers/leaders.